Thursday, 24 September 2009

I'll be speaking twice at Ecomm Europe in Amsterdam

Next month the Ecomm conference will be in Europe for the first time. The format is very interesting. Very short (10 minute) pitches from interesting people. Just to name a few:
James Enck (Eurotelcoblog)
Benoit Felten (Fiberevolution)
Frog Design
Martin Geddes (BT)
Brough Turner
The Google Wave Team
And a bunch of people that look just really cool.

Amazingly two of my proposals for a talk got accepted. Probably because I used bold statements and now lies on me the burden to deliver. My talks will be:

Almost all Marketing & Product Management of Telco Services is Wrong

Rudolf van der Berg, Management Consultant, Logica
Date: Wednesday, October 28
Time: 11:00 - 11:10 AM
Location: Transformatorhuis
Free designs and markets its services like a consumer electronics company would. Every 6 months new services.  All for the same price package. No questions about profitability of an individual service. No difficulty in getting the billing right, because there is no billing. It's services are used a lot and Free is a very profitable company.

The Future of Interconnection

Rudolf van der Berg, Management Consultant, Logica
Date: Friday, October 30
Time: 5:20 - 5:35 PM
Location: Transformatorhuis
How peering and transit works, why this is different from the traditional way of telephony interconnection, why this has the entire GSM world up in arms and lastly why countries like India show this would be a good way forward 
If you are there.... Please contact me. I hope we can meet up. 


  1. When you talk about Iliad and their service - Free - I hope you'll delve into how many employees it takes. My impression is they have only ~900 employees and yet they have perhaps 40% market share in Paris and 20-25% in all of France. Is this true? Can you tell us how many employees it takes to run a modern communications company? Thanks!

  2. hi:

    dropped here via Steve Song's blog. it would be really useful if you can share the slides for your talk on interconnection. seems really interesting. thanks.


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